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Effective Date: October 20, 2021
Last updated: July 05, 2023

Protecting your privacy is important to Yokai Kingdom and our affiliates (collectively, “Yokai,” “us,” “our,” or “we”). Please take a few minutes to review this Privacy Policy (the “Privacy Policy” or “Policy”) before using the Site. The “Site” refers to our publicly-available website ( and all related and publicly-available websites and subdomains provided by us and on which a link to this Policy is displayed. The “Site” does not include any subdomains of our websites that require a password or other permission-based access credentials, which shall be not be governed by this Policy. This Policy does not apply to other products or services, including mobile applications, we may offer. By using the Site, you are consenting to the collection, use, and disclosure of your information as set forth herein. If you do not agree with this, please do not use the Site.

By using the Services, you accept the terms of this Policy and our Terms and Conditions, and consent to our collection, use, disclosure, and retention of your information as described in this Policy. If you have not done so already, please also review our Terms and Conditions located at The Terms and Conditions contain provisions that limit our liability to you and require you to resolve any dispute with us on an individual basis and not as part of any class or representative action. I


Scope of the Policy

This Policy includes any separate privacy notices and/or notices posted on particular pages of this Site that may provide more detail regarding the information we collect on those pages, why we need that information, and choices you may have about the ways we use that information.

Your information is currently collected and stored on servers located in the United States, although we may transfer your information to our service providers and others located in another country for the purposes described in this Policy. No matter where your information is collected, used, transferred or stored, if it was collected through this Site, it will be subject to the terms of this Policy.

Types of Information We Collect

Yokai Kingdom collects information you knowingly and voluntarily provide when you use this Site. For example, we may collect the information you submit when you contact us or provide feedback through the Site.

We receive information from your devices, including IP address, http referrer fields, web browser type, mobile operating system version, phone carrier and manufacturer, unique device identifiers, and other information about your device and your usage of our Site. We also collect information that is sent to us automatically by your Web browser. We automatically receive information about your interactions with our Site, such as the pages or other content you view and the dates and times of your visits.

We may collect different types of information about your location, including general information (e.g., IP address, zip code)and with your consent, more specific information about your location (e.g.,GPS-based functionality on mobile devices used to access the Site). If you no longer wish for us to collect and use GPS location information, you may disable the location features on your device, provided your device allows you to do this.Please see your device manufacturer settings. Please note that if you disable such features, you will not be able to access or receive some or all of the services, content, or features of the Site.

We use cookies, web beacons, and other electronic tools to manage and track your interaction with the Site. A cookie is a piece of data that a website you visit can set on your browser or elsewhere on your device. These technologies collect information that helps us better serve our users and enhance this Site, such as by tracking return visits, collecting Site usage information, and performing research, analysis, and Site analytics. Third parties whose products or services are accessible via links from the Site may also use cookies or similar tools, and we advise you to check their privacy policies for information about their cookies and other privacy practices. If you prefer not to accept cookies through our Site, you can set your browser to warn you before accepting cookies or disable them altogether.

Please note that you can change your settings to notify you when a cookie is being set or updated, or to block cookies altogether. Please consult the “Help” section of your browser for more information (e.g., Internet Explorer; Google Chrome; Mozilla Firefox; or Apple Safari). You can also manage the use of Flash technologies, including flash cookies and local storage objects with the Flash management tools available at Adobe's website. Please note that by blocking, disabling, or managing any or all cookies, you may not have access to certain features or offerings of the Site.

We also use third-party web analytics services on the Site, such as those provided by Google Analytics and others. These service providers use electronic tools to help us analyze how our users use the Site and may collect information from you (including your IP address) that can be used to track users over time, for general location purposes, and across third party websites. To learn about opting out of Google Analytics, please visit This Privacy Policy places no restriction on the use of information we automatically collect from your visit to the Site.

How We Use Your Information

  •  to provide the information, products, and services you request;
  • to better understand your needs and interests;
  • to analyze how you use the Site;
  • to provide you with a personalized experience when you use this Site;
  • to process and respond to inquiries, such as customer support questions and requests;
  • to improve, expand, and promote the content, functionality and usability of this Site;
  • to contact you with information and notices related to your use of this Site;
  • to communicate with you, either directly or through one of our service providers, including for marketing and promotional purposes;
  • to invite you to participate in surveys and provide feedback to us (in accordance with any privacy preferences you have expressed to us);
  • to improve our products and services;
  • to find and prevent fraud;
  • to resolve disputes, to protect the rights, property, or safety of Yokai, our Site visitors, customers, or the public, and to enforce any legal terms that govern your use of the Site or our other services and products;
  • to improve our marketing and promotional efforts; and
  • for any other purpose identified in any other agreement between us.
  • We may combine the information that we collect through the Site with information that we receive from other sources, both online and offline.
  • We may combine the information that we collect through the Site with information that we receive from other sources, both online and offline.
  • We may aggregate and/or de-identify information collected through the Site. We may use de-identified or aggregated data for any purpose, including without limitation for research and marketing purposes and may also share such data with any third parties, including without limitation, advertisers, promotional partners, sponsors, event promoters, and/or others.

How We Share Your Information

We may share your information with third parties in the following cases:

  • Where disclosure is required or appropriate to comply with laws, regulations, legal process, or a governmental request;
  • With law enforcement officials, government authorities, or third parties, if we think doing so is necessary to protect the rights, property, or safety of Yokai Kingdom, our Site visitors, customers, or the public;
  • To protect the security or integrity of the Site or our other services and products;
  • To enforce our agreements, policies, and Terms and Conditions;
  • To respond to an emergency which we believe in good faith requires us to disclose information to assist in preventing the death or serious bodily injury of any person;
  •  To investigate and defend ourselves or others against any third-party claims or allegations;
  •  With third-party service providers who act for or on behalf of Yokai Kingdom
  • With Yokai Kingdom employees and any related companies;
  • While negotiating or in relation to a business transaction, such as a merger, sale of assets, insolvency, reorganization, receivership, assignment for the benefit of creditors, change of control, or bankruptcy; or With your consent.
  • Accessing and Controlling Your Information: If you have any questions regarding the information we have collected about you, please contact us as described below.

How Long We Keep Your Information

We generally retain information for so long as it may be relevant to the purposes above, consistent with any applicable agreement with a client. To dispose of information, we may anonymize it, delete it or take other appropriate steps. Data may persist for additional time in copies made for backup, business continuity purposes, or as required to comply with laws, regulations, or legal process.


We maintain administrative, technical, and physical safeguards to protect information that you submit to us. However, no system is completely secure or error-free. We do not, and cannot, guarantee the complete security of your information.

Notice to parents and guardians

The Site is not intended for children or minors under the age of eighteen years. By granting your minor permission to access the Site or Offerings, you agree to this Privacy Policy for yourself and on behalf of your minor. You are responsible for exercising supervision over your minor’s online activities. If you do not agree to this Privacy Policy for yourself and your minor, do not let your minor use the Site.

Third party links and websites

This Privacy Notice does not address, and we are not responsible for, the privacy practices of any third parties, including those that operate websites to which our Sites link. The inclusion of a link on our Sites does not imply that we or our affiliates endorse the practices of the linked website.

Co-branded websites

In the event that our Sites link to other websites that include our branding, this Privacy Notice does not apply to those other websites.

Changes to this privacy policy

We may change this privacy policy at any time. We encourage you to periodically review this page for the latest information on our privacy practices. If we make any changes, we will change the “Last updated” date above. Any modifications to this Privacy Policy will be effective upon our posting of the new terms and/or upon implementation of the changes to this website (or as otherwise indicated at the time of posting). In all cases, your continued use of the Yokai Kingdom website or Services after the posting of any modified Privacy Policy indicates your acceptance of the terms of the modified Privacy Policy.

Notice to EU Data Subjects

Personal Information
With respect to EU data subjects, “personal information,” as used in this Privacy Policy, is equivalent to “personal data” as dened in the European Union General Data Protection Regulation (GDPR).

Sensitive Data
Some of the information you provide us may constitute sensitive data as dened in the GDPR (also referred to as special categories of personal data), including identication of your race or ethnicity on government-issued identication documents.

Legal Bases for Processing
We only use your personal information as permitted by law. We are required to inform you of the legal bases of our processing of your personal information, as described below:
(a) To provide our service: Our processing of your personal information is necessary to perform the contract governing our provision of the Services or to take steps that you request prior to signing up for the Service.
(b) To communicate with you; To optimize our platform; For compliance, fraud prevention, and safety; To provide our service: These processing activities constitute our legitimate interests. We make sure we consider and balance any potential impacts on you (both positive and negative) and your rights before we process your personal information for our legitimate interests. We do not use your personal information for activities where our interests are overridden by any adverse impact on you (unless we have your consent or are otherwise required or permitted to by law). We use (and may legally have to disclose) your personal information to comply with applicable laws and our legal obligations, including anti-money laundering (AML) laws and know-your-customer (KYC) requirements, investigations and other legal proceedings.
(c) With your consent: Where our use of your personal information is based upon your consent, you have the right to withdraw it anytime in the manner indicated in the Service or by contacting us at

Use for New Purposes
We may use your personal information for reasons not described in this Privacy Policy, where we are permitted by law to do so and where the reason is compatible with the purpose for which we collected it. If we need to use your personal information for an unrelated purpose, we will notify you and explain the applicable legal basis for that use. If we have relied upon your consent for a particular use of your personal information, we will seek your consent for any unrelated purpose.

Your Rights
Under the GDPR, you have certain rights regarding your personal information. You may ask us to take the following actions in relation to your personal information that we hold:
Opt-out. Stop sending you direct marketing communications which you have previously consented to receive. We may continue to send you Service- related and other non-marketing communications.
Access. Provide you with information about our processing of your personal information and give you access to your personal information.
Correct. Update or correct inaccuracies in your personal information.
Delete. Delete your personal information.
Transfer. Transfer a machine-readable copy of your personal information to you or a third party of your choice.
Restrict. Restrict the processing of your personal information.
Object. Object to our reliance on our legitimate interests as the basis of our processing of your personal information that impacts your rights.

You can submit these requests by email to We may request specific information from you to help us confirm your identity and process your request. Applicable law may require or permit us to decline your request. If we decline your request, we will tell you why, subject to legal restrictions.

Cross-Border Data Transfer
Please be aware that your usage data will be transferred to, processed, and stored in the United States. Data protection laws in the U.S. may be different from those in your country of residence. You consent to the transfer of your information, including personal information, to the U.S. as set forth in this Privacy Policy by visiting our Sites or using our service.